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CASE STUDY: Transforming Laurakusto.com into a Scalable Membership & E-Commerce Platform

by | Jul 23, 2025 | Case Studies | 0 comments

Client: Laurakusto.com
Industry: Astrology, Online Learning, E-commerce, Subscription Membership
Platform: WordPress with WooCommerce and LMS integration
Engagement Type: Platform Rebuild & Optimization


The Challenge

When Laura approached 26 Pins, her website looked functional on the surface — but under the hood, it was barely holding together. The original developers had hardcoded a custom solution that stripped WooCommerce of its core functionality, making it nearly impossible to add new courses or products without extensive developer intervention.

To make matters worse, the site hadn’t even been fully pushed from staging to production, leading to broken login sessions and critical payment processing failures right at launch. Membership controls were clunky, the LMS didn’t integrate well with course content, and users were experiencing redirect loops that locked them out of essential pages.


The Solution

We approached the engagement as a full-scale technical rescue and transformation:

  • Proper Production Deployment
    Resolved staging-to-live environment issues that were preventing successful logins and transactions.
  • Custom Membership Dashboard
    Removed unnecessary and restrictive WooCommerce modifications. Built a fully custom membership dashboard tailored to Laura’s business model.
  • ‘My Account’ Experience Overhaul
    Rebuilt the customer profile, payment processing, and subscription services portal to deliver a seamless user experience.
  • LMS Integration for Flexibility
    Integrated a learning management system that works seamlessly with both members and non-members, enabling scalable course delivery.
  • SendGrid & Astrological Chart API Integration
    Developed custom APIs to power automated drip campaigns and dynamically generate astrological charts based on user input.
  • Custom Membership Control Logic
    Coded a flexible, scalable permissions system to control access across future pages, courses, and products.
  • Redirect Loop Fixes
    Identified and resolved persistent login redirect loops that had been preventing front-end access post-login.

The Impact

The site is now stable, scalable, and business-ready — with an infrastructure designed to support growth. Laura can now launch new courses without needing a developer, has full control over her membership experience, and enjoys peace of mind thanks to upgraded hosting and security.

This project laid the foundation for a future mobile app that will become her flagship product as her business gains traction.


Client Testimonial

“Tammy from 26 Pins was an absolute godsend. My platform was a mess — hardcoded in a way that made it nearly impossible for me to add new products or courses without developer help. On top of that, I had a major payment processing issue right out of the gate. That’s when Tammy discovered something shocking: my site hadn’t even been fully moved over from staging!

She didn’t just fix the urgent problems — she went above and beyond. Tammy did a full audit of the entire site, uncovered every critical issue my original developers missed, and made smart, thoughtful recommendations that actually aligned with how I run my business. She anticipated my needs, made the backend user-friendly, and even upgraded my hosting and backup systems to safeguard client data and ensure long-term reliability.

Thanks to Tammy, I now have a website that works with me, not against me — and peace of mind.”
Laura Kusto